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The Innovator’s Dilemma for SaaS Startups by @ttunguz
See also: Innovator’s Solution for SaaS Startups
There’s a familiar path now to SaaS companies that start in the SMB (small-to-medium business) part of the market. Over time, they seem to inevitably begin serving larger customers. Box, Hubspot, Zendesk and among many others have exhibited this patte…
Tomasz Tunguz