product metrics
Don't Let Your North Star Metric Deceive You — Reforge
We’ve all heard the rallying cry of the “One Metric That Matters”. Choose your north star and focus . Grow 7% week over week. If you grow DAUs, the rest will follow. But blindly buying into the concept of the one metric that matters (OMTM) is a fatal oversimplification. In a recent essay, Casey
Reforge